David’s role at the OBIE is to lead the growth and development of the open banking ecosystem. His key objective is to facilitate and encourage end user adoption of products and services powered by open banking. This includes all marketing and promotional activity, bringing new participants into the directory, providing support services to ensure the smooth operation of the ecosystem, and developing effective propositions which increase the adoption of open banking in the UK.
His 25 years in data-driven insight and marketing have seen him work with many leading brands in multiple sectors and countries. In addition to working for some of the largest players in the data world such as Experian and Telefonica, David also ran his own boutique data insight business, Thinkdata, for 5 years before it was acquired by Bertelsmann.
Prior to joining OBIE, David spent 4 years as the Commercial Director at The Open Data Institute where he also led their work on open banking, helping governments and regulators in Mexico, Australia, New Zealand, Japan and Canada. David regularly speaks on open banking at conferences in the UK and internationally, has co-authored a number of reports on Open Banking, and was interviewed on BBC TV on the day it officially launched in the UK.
Originally a classically trained musician, David has a Master’s from Cambridge University and an MBA in Marketing. He is also a non-executive director for Boundless, a theatre company for young people.