Kate has worked in financial services for over 20 years. Through a number of diverse roles in marketing, product development, technology and payments, the common thread for Kate is the delivery of great customer journeys and solutions. Kate has a strong focus on innovation, driven by consumer demand and global market movements. Kate actively works with fintech companies and this has given her further insight into the types of problems that customers experience and how to go about providing relevant and meaningful solutions. Kate is now Director of Strategy at Pay.UK with the purpose of driving innovation in the payments ecosystem and enabling a vibrant UK economy.